The Idea Behind Casino Bonuses
The online casino is hugely competitive, with hundreds of sites across the web all vying for player’s attention. It’s not always easy to stand out in the online arena and there’s only so much that clever design, slick animations and gorgeous graphics can do for a casinos’ promotion. That’s why casino bonuses are one of the biggest marketing tools available to online gambling destinations.
As on online casino is completely virtual it cannot rely on free drinks and dinners, luxury spa treatment, 5 star hotel rooms or any other VIP rewards that are so freely handed to players I land based casinos. Instead, they have to rely on the one thing that every online player really wants, more money!
Admittedly online casino bonuses do often take the form of physical prizes too, but cash rewards and bonus money is really big business. From match bonuses to cash back and everything else in between, giving players free money simply for registering and making a deposit is an excellent marketing strategy, and a sure fire way to get players to sign up.
Popular Casino Bonuses
No deposit casino bonuses may as well be advertised as oaring free money, with some strings attached. These rewards are given to payers so they can play for real money that the casino has awarded them, without ever having to open their own wallet. Although there may be strict play through or wagering conditions attached to these casino bonuses, there’s always a chance of being able to claim real money rewards if these terms are met.
Welcome bonuses are designed to lure players in and get them to make a deposit that’s as large as possible. These casino bonuses are always well advertised, usually on a sites home page, and are awarded once the sign up and deposit process has been completed. Often matching your initial deposit by as much as 100% or even more, match bonuses give your bankroll an immediate boost, from the minute you start playing. These bonuses will have a limit set on them too, so you may see a bonus that says 200% match up to $200, and this is something to always take note of.
Match bonuses are not only reserved as exclusively Welcome bonuses, they are also often awarded to regular players who have deposited a certain amount or a set number of time over a stipulated period. Percentage bonuses are similar, but they reward players with a percentage amount that’s under 100%.
Loyalty Bonuses and Clubs
Many top online casinos not only offer regular casino bonuses, they also have loyalty clubs or programs that players can join. These not only serve as a thank you to players for playing regularly, they assure a casino of continued patronage. Tiered loyalty programs, where players progress through levels the more they play and deposit, are particularly common, and often this is where physical prizes are brought into the equation.
Everything from cars to luxury holidays, electronic gadgets and cash can be won, sweetening the deal even further.
Casino bonuses are really a win-win situation for both the player and the casino, and both parties can benefit accordingly.